Course code: #M336
These are mandatory and all come with course.
Study Deakin's Bachelor of Marketing (Psychology) and become an expert at uncovering the driving factors behind consumer behaviour.
Combine principles from complementary disciplines to unlock creative marketing solutions and graduate with a unique skill set in demand across all industries.
You will be trained in innovative data practices that allow you to shine a light on the different facets of consumer decision-making – from culture and lifestyle to personality traits.
Then, get practical experience translating these insights into influential marketing and communication strategies.
Dual expertise in psychology and marketing opens the door to various roles and gives you a competitive advantage when applying for jobs.
This course is also a recognised pathway to further study to become a Certified Practicing Marketer and registered psychologist, adding to the many career benefits.
This course includes Work Integrated Learning (WIL), which is formally registered as part of the course on the CRICOS register.
The total work-integrated learning hours will differ depending on your chosen WIL unit.
$52,128
| Cost of living | 1 person | $10,212 |
| Accommodation | 1 bed room | $13,728 |
| Tuition | 1 person | $38,400 |
Studying at Deakin University English Language Institute (DUELI) will give you the English language skills you need to start your university degree.
If you meet the academic requirements for your course, but not the English language requirements, then you’re automatically eligible for placement at DUELI.
| IELTS entry score (based on the lowest IELTS band score) | Your DUELI course | Assessment outcome | Pathway |
|---|---|---|---|
| Less than 4.5 | General English 1-3 (Elementary to Pre Intermediate) | 55% or higher (in the written exam) | EAP 1 or General English levels 4-8 ( Intermediate to Advanced) |
| 4.5 | EAP 1 | 60% or higher | EAP 2 |
| 5.0 | EAP 2 | 60% or higher | EAP 3 English for Commerce DUELI Study Abroad Program Entry into most Deakin College Diploma programs (except the Diploma of Communication) |
| 5.5 | EAP 3 | 60% or higher | EAP 4 Entry into most Deakin University undergraduate programs Entry into Deakin Study Abroad and Exchange programs Entry into Deakin College Diploma of Communication Entry into Deakin University's Master Qualifying Program (MQP) |
| 6.0 | EAP 4 | 60% or higher | Entry into most Deakin University postgraduate degree programs and Faculty of Health undergraduate programs (except Nursing) |
| 65% or higher | English for Nursing | ||
| 70% or higher | English for Teaching Entry into Deakins HDR programs for Science Engineering and Built Environment | ||
| 6.5 | English for Nursing | ||
| 7.0 | English for Teaching | 60% or higher | Entry into Deakin University's Master of Teaching programs Entry into Deakins HDR programs (Arts and Education, Business and Law, and Health) |
Notes
Entry-level IELTS score based on your lowest IELTS band score
You will take the Placement Test before the start of your course.
If you're currently studying Year 12 or completed Year 12 in the last two years, you will need to meet all the following criteria to be considered for admission to this degree:
Year 12 prerequisite subjects
Complete foundation studies and/or a diploma program at Deakin College or one of Deakin's TAFE partners.
Australian Foundation Program: 70%
Note: Equivalent to an Australian Year 12 certificate.
The Deakin College Foundation Program is equivalent to upper secondary school (Year 12) and university foundation programs.
It aims to prepare you for further study in a Deakin College Diploma or entry into the first year of a selected Deakin University bachelor's degree.
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