Course code: #M789
These are mandatory and all come with course.
Want to develop the specialised skills to create a thriving and dynamic marketing career?
Build your expertise and learn how to grow brands at one of Victoria's top 3 business schools with Deakin's new Master of Business (Marketing).
You will gain in-demand, contemporary marketing knowledge and develop the sharp communication and critical thinking skills employers seek.
Experience hands-on practical learning across MarTech, digital and social media marketing, marketing analytics and sustainability for business, allowing you to develop contemporary marketing knowledge that will set you apart in the industry.
Learn how to develop, implement and evaluate impactful marketing strategies and put your skills to practice with real-world learning opportunities.
Throughout your degree, you will work on case studies and solve genuine industry problems.
You will graduate with the industry network, transferable skills and practical experience to land your dream job.
Students are introduced to research tools and techniques in core units of the course, where they learn analytic skills and the practical application of those skills in professional contexts.
They must also complete advanced-level units and a capstone unit that requires them to integrate the skills learnt during their study and produce applied research regarding prevailing literature.
$57,328
| Cost of living | 1 person | $10,212 |
| Accommodation | 1 bed room | $13,728 |
| Tuition | 1 person | $43,600 |
Studying at Deakin University English Language Institute (DUELI) will give you the English language skills you need to start your university degree.
If you meet the academic requirements for your course, but not the English language requirements, then you’re automatically eligible for placement at DUELI.
| IELTS entry score (based on the lowest IELTS band score) | Your DUELI course | Assessment outcome | Pathway |
|---|---|---|---|
| Less than 4.5 | General English 1-3 (Elementary to Pre Intermediate) | 55% or higher (in the written exam) | EAP 1 or General English levels 4-8 ( Intermediate to Advanced) |
| 4.5 | EAP 1 | 60% or higher | EAP 2 |
| 5.0 | EAP 2 | 60% or higher | EAP 3 English for Commerce DUELI Study Abroad Program Entry into most Deakin College Diploma programs (except the Diploma of Communication) |
| 5.5 | EAP 3 | 60% or higher | EAP 4 Entry into most Deakin University undergraduate programs Entry into Deakin Study Abroad and Exchange programs Entry into Deakin College Diploma of Communication Entry into Deakin University's Master Qualifying Program (MQP) |
| 6.0 | EAP 4 | 60% or higher | Entry into most Deakin University postgraduate degree programs and Faculty of Health undergraduate programs (except Nursing) |
| 65% or higher | English for Nursing | ||
| 70% or higher | English for Teaching Entry into Deakins HDR programs for Science Engineering and Built Environment | ||
| 6.5 | English for Nursing | ||
| 7.0 | English for Teaching | 60% or higher | Entry into Deakin University's Master of Teaching programs Entry into Deakins HDR programs (Arts and Education, Business and Law, and Health) |
Notes
Entry-level IELTS score based on your lowest IELTS band score
You will take the Placement Test before the start of your course.
2 years full-time (or part-time equivalent) - 16 credit points
To be considered for admission to this degree (without admission credit applied), you will need to meet at least one of the following criteria:
1.5 years full-time (or part-time equivalent) - 12 credit points
To be considered for admission to this degree (with 4 credit points of admission credit applied), you will need to meet at least one of the following criteria:
1 year full-time (or part-time equivalent) - 8 credit points
To be considered for admission to this degree (with 8 credit points of admission credit applied), you will need to meet at least one of the following criteria:
Related discipline degree: A 'related discipline' award for this course is a Bachelor's degree in Marketing or a Bachelor's degree in Commerce or Business with a major or minor in Marketing.
Relevant work experience: Relevant work experience is business experience either in a marketing role or in a position with business responsibilities in a marketing-related field, such as communications, advertising, market research and/or sales.
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