Course code: #1478
These are mandatory and all come with course.
| Term start & deadline | Deadline | ||
|---|---|---|---|
| Fall-September 01-February-2022 | 2022-02-01 |
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| Fall-September 01-February-2023 | 2023-02-01 |
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Graduates of the Public Relations - Integrated Communications program at Conestoga will deal with the needs of organizations to develop and execute integrated communication plans that inform, motivate, and gain support from the public and contribute to organizational communications objectives.
This integrated communication process relies on researching public behaviour and developing targeted strategies from various disciplines into a cohesive plan.
Strategy is followed by the writing and designing professional digital, print and graphic communications tactics.
Students will conduct research emphasising analysis and assessing the implications of public relations, marketing, advertising, social media, direct marketing and branding.
The final semester includes an individual client-based capstone project that links learning with real-world application.
The importance of business ethics; leadership; professional relationships and development; and professional societies in the broad communications field will be emphasized throughout the program.
The optional co-op stream includes one co-op work term.
$22,135
| Cost of living | 1 person | $7,224 |
| Accommodation | 1 bed room | $7,200 |
| Tuition | 1 person | $14,935 |
Conestoga offers a language program for students whose English language skills are below the standard required for admission but have met all other admission criteria.
You will be eligible for admission to the degree program after completing level 4 of the General Arts and Science - English Language Studies (ELS) program with an overall grade average of 80% and no grade less than 75%.
Your placement in the ELS program is determined by scores on an in-house English language test or TOEFL or IELTS.
For more details, visit this page.
| Conestoga English Level | IELTS Academic Overall Band | TOEFL iBT | Pearson Test of English (PTE) Academic |
|---|---|---|---|
| Level 1 | 0-2.5 | 0-29 | |
| Level 2 | 3.0-4.0 No band less than 2 | 30-45 | |
| Level 3 | 4.5-5.0 No band less than 4.5 | 46-60 | 36-45 |
| Level 4 | 5.0-6.0 No band less than 5 | 61-79 | 46-52 |
| Direct entry to most diploma & certificate programs* | 6.0 No band less than 5.5 | 80 | 53-57 |
| Direct entry to graduate certificate and degree programs** | 6.5 No band less than 6 | 88 | 58-60 |
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