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master

Degree

Graduate Certificate in Strategic Marketing Communications

Course code: #1403

master

Degree

Graduate Certificate in Strategic Marketing Communications

Quick facts

  • Tuition

    $14,935 CAD

  • Application fee

    $100 CAD

  • Duration

    1 year

  • PGWP

    1 year

  • Min GPA

    50 out of 100

Highlights
Capstone Project

These are mandatory and all come with course.

Deadlines

Term start & deadline Deadline
Fall-September 01-February-2022 2022-02-01
Winter-January 08-January-2023 2023-01-08
Spring-May 07-May-2023 2023-05-07
Fall-September 01-February-2024 2024-02-01

Overview

Graduate Certificate in Strategic Marketing Communications

Strategic Marketing Communications is an experiential, career-focused program at Conestoga College for graduate students who want to learn how to work in the multiple roles expected in the marketing and communications fields. 

Graduates will enter an evolving area of the communications sector. 

The move to integrate how an organization communicates to its internal and external stakeholders has grown partly due to the pervasive use of social media, which enhances and challenges communicators globally. 

All sectors of business and not-for-profit organizations must now manage both offline and online images and messages for consistency across the traditional silos of marketing, sales, advertising, and public relations. 

While graduates know how to work in these diverse fields, they will integrate the disciplines with a common strategic direction to achieve the goals of the organizations that employ them. 

This strategic approach is emphasized through the planning phase and reinforced as students learn to produce professional collateral and digital content using industry-standard technology and emerging social platforms. 

Learning culminates in a client-based capstone project to develop an integrated marketing communications plan. 

Estimate your cost

Residency
Count of person

$22,135

Total costs

yearly

Details


Cost of living 1 person $7,224
Accommodation 1 bed room $7,200
Tuition 1 person $14,935

Hourly wage

Min wage

15.50 CAD / 1 hour

in Canada every student can work 20 hour per week

Required documents

  • Academic/Official Transcripts
  • Language Proficiency (If Applicable)
  • Passport or Visa Documents

Language requirements

GRE
not required
GMAT
not required

IELTS

6.5
6
listening
6
writing
6
speaking
6
reading

TOEFL

88
-
listening
-
writing
-
speaking
-
reading

PTE

58
-
listening
-
writing
-
speaking
-
reading

Cambridge

-
listening
-
writing
-
speaking
-
reading
Language pathway (conditional offer) is available
  • CAEL: 70, no sub-test band score less than 60
  • Conestoga English Language Test (CELT): Band 6

Conestoga offers a language program for students whose English language skills are below the standard required for admission but have met all other admission criteria.

You will be eligible for admission to the degree program after completing level 4 of the General Arts and Science - English Language Studies (ELS) program with an overall grade average of 80% and no grade less than 75%

Your placement in the ELS program is determined by scores on an in-house English language test or TOEFL or IELTS.

For more details, visit this page.

Conestoga English LevelIELTS Academic
Overall Band
TOEFL iBTPearson Test of English
(PTE) Academic
Level 10-2.50-29 
Level 2

3.0-4.0

No band less than 2

30-45 
Level 3

4.5-5.0

No band less than 4.5

46-6036-45
Level 4

5.0-6.0

No band less than 5

61-7946-52
 
Direct entry to most diploma & certificate programs*

6.0

No band less than 5.5

8053-57
Direct entry to graduate certificate and degree programs**

6.5

No band less than 6

8858-60

Academic background and requirement

A two- or three-year diploma or a degree from an accredited college or university. 

Career opportunities

  • Marketing Communication Specialist
  • Social Media Manager
  • Promotions Coordinator
  • Marketing Communications Associate
  • Public Relations Assistant
  • Advertising Specialist
  • Marketing and Communications Manager

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Kitchener weather chart

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