Immerse yourself in the complex and innovative field of marketing with a practical education that will teach you how to create a match between the needs and desires of consumers and the products and services of your organization. 

Learn how to identify and leverage opportunities in the marketplace; use a range of technologies to create compelling promotional campaigns; and develop effective pricing, packaging and distribution strategies.

The dynamic world of marketing comes to life through a diverse range of courses in everything from marketing research and analytics, marketing communications, and professional selling, to digital and social media marketing, and small business planning. 

Gain important insights into today’s complex marketing landscape, and discover how marketing-savvy companies are using both digital and traditional media to drive sales and enhance customer loyalty.

A mix of individual assignments and group projects combined with practical in-class activities will allow you ample opportunities to think creatively, solve problems and collaborate with others. 

Make valuable connections with business leaders, and gain key industry insights from experienced instructors who will arm you with a robust marketing tool kit and who will coach you to success.

Work Placement

Practise your new skills in the real world with an 84-hour business work placement in Semester 4 at Humber College. 

Students find their own placement, which can be paid or unpaid. 

The business placement advisor maintains a roster of placement opportunities and provides students with direction and assistance in the development of resumés and job search techniques.
 

• Academic/Official Transcripts
• Proof of English Language Proficiency
• Passport or Visa Documents

• Ontario Secondary School Diploma (OSSD) or equivalent including these required courses:
  • Grade 12 English (ENG4C or ENG4U or equivalent)
  • Grade 12 Mathematics (MAP4C, MCT4C, MDM4U, MCB4U, MGA4U, MCV4U or MHF4U) or Grade 11 U or M Mathematics (MCR3U or MCF3M)
  • Two Grade 11 or Grade 12 C, M or U courses in addition to those listed above

India:

• All India Senior School Certificate/Higher Secondary School Certificate
• Year 12 State Board Exams
• With a minimum grade of 70 or above in required program subjects.

China:

• The National Senior High School Examination with a minimum grade of 65% or C in relevant subjects (School Leaving Certificate).
• Graduation Certificate awarded by senior (upper) middle school; may be academic or vocationally oriented with a minimum of C or 65% in relevant subjects.
• Matriculation Examination with a minimum mark of 490.

Iran:

• Diplom-Metevaseth/National High School Diploma with a minimum grade of 12 in required program subjects