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bachelor

Degree

Bachelor of Commerce in Marketing Management - Optional Co-op

bachelor

Degree

Bachelor of Commerce in Marketing Management - Optional Co-op

Quick facts

  • Tuition

    $33,404 CAD

  • Application fee

    $156 CAD

  • Duration

    4-5 years

  • PGWP

    3 years

  • Min GPA

    78 out of 100

Deadlines

Term start & deadline Deadline
Fall-September 15-February-2021 2021-02-15

Overview

Bachelor of Commerce in Marketing Management - Optional Co-op

The Marketing Management major is interdisciplinary, follows a liberal education philosophy, and is built on the Department’s expertise in the field of marketing and consumer research.

The Department of Marketing and Consumer Studies prepares students for a career in marketing but also for educating them so that they can be active and engaged citizens. This is achieved from a balanced curriculum of marketing and liberal education courses that provide students with an understanding of the world they will work and live in. Students will gain knowledge in creating, communicating, and delivering product offerings to create value to stakeholders in a global and connected economy. Students completing this major will be prepared to pursue a variety of marketing career paths and diverse leadership roles.

Lang's Marketing Management major strengthens your understanding of consumer behavior and decision-making – critical abilities for any effective marketer.

You will graduate with a Bachelor of Commerce degree, providing you with a strong foundation of transferable business skills in accounting and finance. In addition to these core business areas, you can choose from a wide variety of marketing specific topics including consumer psychology, market research, advertising pricing, product development, quality management and consumer law. There are plenty of opportunities for you to learn outside of the lecture hall such as participating in an international exchange at one of the partner universities or helping a local business develop a marketing plan for a course credit. Upon graduating, you will be ready to start your career as a more engaged, active global citizen.

Also available in co-op.

The Co-op program in Marketing Management is designed to facilitate the transition of students from academic studies to a professional career by enhancing the integration of theory and practice.

Sample Careers

  • Brand manager
  • Marketing analyst
  • Research analyst
  • Marketing director
  • Marketing manager
  • Sales manager
  •  

Estimate your cost

Residency
Count of person

$40,380

Total costs

yearly

Details


Cost of living 1 person $7,404
Accommodation 1 bed room $6,976
Tuition 1 person $33,404

Hourly wage

Min wage

15.50 CAD / 1 hour

in Canada every student can work 20 hour per week

Required documents

All applicants must request official transcripts from any and all of the following institutions previously attended:

high school, including summer school
university
college
night school
online courses taken at a provincial approved high school or learning center
an accredited private school or organization officially recognized or authorized as an institution of learning.
Required Supplementary Forms
Personal Support Letter
Student Profile Form
Education Declaration

Language requirements

GRE
not required
GMAT
not required

IELTS

6.5
6
listening
6
writing
6
speaking
6
reading

TOEFL

89
21
listening
21
writing
21
speaking
21
reading

PTE

60
60
listening
60
writing
60
speaking
60
reading

Cambridge

176
169
listening
169
writing
169
speaking
169
reading
Language pathway (conditional offer) is available
If your English proficiency and/or grades do not meet admission requirements, you may wish to be considered for the Guaranteed Admission Pathway (GAP). The combination of the English Language Certificate Program (ELCP) and the Open Learning program provides a flexible option for guaranteed admission to Bachelor of Commerce and Bachelor of Arts degrees. Save time by completing online courses toward your degree while you are completing your Advanced Certificate.

Duolingo English Test:Minimum overall score of 110
*Please note that the University of Guelph will be accepting Duolingo English Test scores for Fall 2021 admission only and will re-evaluate the opportunity for future use

Academic background and requirement

English Advanced Math 4 additional courses

Guelph weather chart

Guelph weather chart

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