The Bachelor of Commerce focuses on the development of basic business and managerial competencies combined with an understanding of globalization and its implications. 

The program consists of three types of courses: core, major/minor and elective. Core courses develop fundamental skills and abilities in business and management. 

Upon completion of core courses, the student will choose one of seven majors: 

Accounting, Human Resources Management, International Business, Legal Studies in Business, Management, Marketing or Supply Chain Management. 

Co-operative Education streams at MacEwan University are also available. 

Students may explore their options in completing a second major, one or two minors, or a double major with a non-business minor. 

The marketing major curriculum provides students with both breadth and depth of study in general education, core business topics and marketing-specific study. 

The Marketing major focuses on marketing fundamentals, strategy, analysis and quantitative measurement. 

The focus on marketing strategy will provide students with an understanding of the marketing function and how that aligns with other organizational functions. 

Marketing research drives not only promotion (of which advertising is one small component) but also price, placement and product decisions. 

Students will undertake projects that involve conducting research and analyzing marketing metrics. 

The context in which students will be studying includes local, national and international marketing initiatives.

• Academic/Official Transcripts
• Language Proficiency (If Applicable)
• Passport or Visa Documents

• English Language Arts 30-1
• Mathematics 30-1 or Mathematics 30-2
• Three subjects from Group A, B, C, or D
• Applicants are strongly encouraged to present a broad range of subjects in order to benefit from the breadth of learning and to increase flexibility of future program and course choices.
• A maximum of two Group B subjects may be presented; they must be from different disciplines.
• A maximum of one Group D subject may be presented. Group D subjects used for admission must be 5-credit or any credit combination of at least 5 credits (e.g., two 3-credit subjects).
• Applicants with nine or more post-secondary level credits must also present a minimum Admission Grade Point Average (AGPA) of 2.0 on a 4.0 scale.

Group A (Humanities): Social Studies 30-1, 30-level language other than English, Aboriginal Studies 30

Group B (Fine Arts): Art 30, Art 31, Communication Technology Advanced (5 credits), Dance 35, Drama 30, Music 30 (Choral, Instrumental or General (5 credits), Musical Theatre 35, Music 35, Performing Arts 35 A, B, or C., Additional 35-level Fine Arts courses may be considered.

Group C (Sciences): Biology 30, Chemistry 30, Mathematics 30-1, Mathematics 30-2 (cannot be used for admission with Pure Mathematics 30 or Mathematics 30-1), Mathematics 31, Physics 30, Science 30, Computing Science Advanced (CTS) (5 credits)

Group D (Optional/Electives): Physical Education 30, Applied Sociology 30, Cultural and Physical Anthropology 30, Experimental Psychology 30, International Politics 30, Macroeconomics 30, Microeconomics 30, Philosophies of Man 30, Religious Studies 35, Western World History 30, World Geography 30, World Religion 30 ,Advanced CTS subjects (5 credits) as follows:

Agriculture, Community Care Services, Construction Technologies, Cosmetology , Criminal Justice Studies, Design Studies, Electro-Technologies, Enterprise and Innovation, Environmental Stewardship, Esthetics, Fabrication Studies, Fashion Studies, Financial Management, Foods, Forestry, Health Care Aide, Health Care Services, Human & Social Services, Information Processing, Legal Studies, Logistics, Management & Marketing, Mechanics, Networking, Power Engineering, Primary Resources, Recreation Leadership, Tourism Studies, Wildlife; Additional CTS courses may be considered.