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undergraduate

Degree

Bachelor of Business (Marketing)

Course code: #3090

undergraduate

Degree

Bachelor of Business (Marketing)

Quick facts

  • Annual tuition (2024)

    $32,448 AUD

  • Application fee

    Free

  • Duration

    3 years

  • PSW

    2 years

  • Min GPA

    60 out of 100

  • CRICOS code

    102881B

Highlights
Capstone Project

These are mandatory and all come with course.

Options
Internship

These items are optional and you can choose them as you wish after applying for the course.

Deadlines

Term start& deadline Deadline
Fall-February 31-December-2023 2023-12-31
Spring-July 31-May-2024 2024-05-31
Fall-February 31-December-2024 2024-12-31
Spring-July 31-May-2025 2025-05-31

Overview

Bachelor of Business (Marketing)

Marketing is the activities, institutions and processes for creating, communicating and delivering products and services. 

This includes facilitating relationships to deliver value for consumers, clients and society. 

You will undertake a foundation year covering all core business disciplines, giving you a solid understanding of issues facing organisations today. 

From your second year at the University of Wollongong, you will major in Marketing and develop the skills and knowledge needed to plan, develop and execute integrated marketing and communications strategies.

Graduates take many different directions, including advertising, digital and social media marketing, social change marketing and developing and marketing new products.

You will also undertake a final-year capstone subject that lets you apply everything you have learned in collaboration with students from other disciplines. 

Plus, you have the option of applying for an internship to gain valuable experience whilst receiving credit towards your degree.

You will study how consumers behave, how organisations find out about their markets and the customers in those markets, how to create effective marketing communications campaigns, and how organisations manage marketing successfully. 

After completing the Bachelor of Business (Marketing), you may enrol in a postgraduate business Master’s degree and be eligible for up to 4 subject credits, reducing your master’s degree to 1 year

This degree trajectory means you can graduate with bachelor’s and master’s degrees in just 4 years.

Estimate your cost

Residency
Count of person

$32,448

Total costs

yearly

Details


Cost of living 1 person $10,920
Accommodation 1 bed room 0
Tuition 1 person $32,448

Hourly wage

Min wage

23.23 AUD / 1 hour

in Australia every student can work 48 hour per fortnight

Required documents

  • Academic/Official Transcripts
  • Language Proficiency (If Applicable)
  • Passport or Visa Documents
  • Official translations of documents in a language other than English
  • Work Experience Documents (If applicable)

Language requirements

GRE
not required
GMAT
not required

IELTS

6
5
listening
6
writing
5
speaking
6
reading

TOEFL

70
12
listening
18
writing
12
speaking
18
reading

PTE

54
47
listening
54
writing
47
speaking
54
reading

Cambridge

169
-
listening
-
writing
-
speaking
-
reading
Language pathway (conditional offer) is available

If you do not already meet the English requirements for your chosen course, you can complete an English course at UOW College Australia. 

UOW also recognises English language courses offered by some other colleges in Sydney.

A guide to the length of the English course you may need to study is provided below. 

Please note that this table should only be considered a guide. Lower Writing scores may mean you'll need to study English for longer.

Score at time of applicationEstimated time required to reach IELTS entry score (weeks)
IELTSTOEFL5.05.56.06.57.0
6.586    12
6.070  6*1218
5.554 6#121824
5.040 12182430
4.5 1218243036
4.0 1824303642
3.5 2430364248
3.0 3036424848+

* for students with 6.0 overall but 5.5 in either reading or writing
# for students with 5.5 overall but less than 5.0 in reading or writing 


Academic background and requirement

Applicants must have achieved the required score in a qualification equivalent to completing 13 years of schooling in Australia.

To succeed in your chosen course, it is assumed you have completed relevant subjects in your senior high school studies or other relevant qualifications. 

This is particularly important for degrees with a strong basis in Mathematics or Science.

 

China:

  • Gao Kao: 60%
  • Senior High School Year 3: 80%

India:

  • ICSE, CBSE & specified states: 65%
  • Other State Boards: 70%

Iran:

  • Pre-University Certificate: 14

 

Academic Pathways:

  1. University Entrance Program (UEP): has been specifically designed for students who have not met the direct entry requirements for a UOW bachelor's degree and is also suitable for students who have experienced a significant disadvantage during their secondary school education.
  2. Foundation Studies: is a university preparation course specifically designed for international students who have not completed secondary schooling or met the direct entry requirements for a UOW Bachelor's degree.

Career opportunities

  • Marketing Coordinator
  • Advertising Executive
  • E-commerce Marketing Manager
  • Market Researcher
  • Sales Manager
  • Business Development Manager
  • Marketing Communications Specialist

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