There are few careers as exciting, creative, and uniquely challenging as Advertising. 

St. Lawrence College trains students to deeply understand the consumer psyche and develop marketing communications messages that reach and influence target consumers.

This program includes amazing experiential learning opportunities and small class sizes that prepare students for an exciting career in advertising and marketing communications, where there are labour shortages in major markets. 

The Learning Extends Past the Classroom:

• FUSE Mentorship Program
• Student-run AD agency
• Community client work
• Case competitions
• Career matching
• Greg awards
• Degree completion
• International Exchange options
• Disney internship

Your skills will be developed in an Apple-based communications centre with access to the latest industry software including MAC OS applications, Final Cut Pro digital video editing software, Microsoft Office for Mac, and the Adobe Creative Cloud suite of applications.

PROGRAM HIGHLIGHTS

You will be exposed to and practice the complete realm of advertising communications: creative planning and media buying, direct response and digital advertising, and content development including blogging and video production. 

You will prepare advertising campaigns for real clients that embrace all elements of communications. You will learn how to evaluate and recommend various marketing communications solutions to resolve business problems.

SLC offers a two-year program and a three-year option with the first two years being common to all Advertising students. 

Students in either stream can choose to graduate with a two-year diploma or continue with the third year to explore more deeply the full breadth and scope of integrated marketing communications; a field with strong job prospects across all industries. 

• Passport.
• Original/certified as well as translated copies of your completed Secondary/Post-Secondary transcripts or equivalent.
• Original/certified Secondary/Post-Secondary Diploma/Degree.
• Proof of English proficiency

Ontario Secondary School Diploma (OSSD) with the majority of Grade 11 and 12 courses at the C (college preparation), U (university preparation) or M (university/college preparation) level including the following prerequisites:

• Grade 12 English at the C or U level
• Grade 11 Math at the C, U or M level