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undergraduate

Degree

Bachelor of Business Management - Marketing

Course code: #2171

undergraduate

Degree

Bachelor of Business Management - Marketing

Quick facts

  • Annual tuition (2024)

    $48,160 AUD

  • Application fee

    $100 AUD

  • Duration

    3 years

  • PSW

    2 years

  • Min GPA

    60 out of 100

  • CRICOS code

    019886A

Deadlines

Term start& deadline Deadline
Fall-February 30-November-2024 2024-11-30
Winter-July 31-May-2024 2024-05-31
Fall-February 30-November-2025 2025-11-30
Winter-July 31-May-2025 2025-05-31

Overview

Bachelor of Business Management - Marketing

At the University of Queensland, you'll study marketing strategy and customer behaviour, including how personality, lifestyle and culture affect purchasing decisions.

Your courses will teach you how to create value through brand management, service and relationship management, and digital and market research strategy. 

You’ll also gain insight into how advertising management operates in artificial intelligence, ethics and micro-targeting.

Studying this major will prepare you to work in various marketing teams in industries including tourism, arts and entertainment, sales and retail, and not-for-profit agencies.

This major is accredited by the Australian Marketing Institute (AMI), and you'll be eligible for free AMI membership for the duration of your study.

Estimate your cost

Residency
Count of person

$63,110

Total costs

yearly

Details


Cost of living 1 person $10,344
Accommodation 1 bed room $14,950
Tuition 1 person $48,160

Hourly wage

Min wage

23.23 AUD / 1 hour

in Australia every student can work 48 hour per fortnight

Required documents

  • Academic/Official Transcripts
  • Proof of English Language Proficiency (If Applicable)
  • Passport or alternative official form
  • Evidence of relevant work experience (if required)

Language requirements

GRE
not required
GMAT
not required

IELTS

6.5
6
listening
6
writing
6
speaking
6
reading

TOEFL

87
19
listening
21
writing
19
speaking
19
reading

PTE

64
60
listening
60
writing
60
speaking
60
reading

Cambridge

176
169
listening
169
writing
169
speaking
169
reading
Language pathway (conditional offer) is available

Package offers

You may be eligible for a package offer if you meet all the academic entry requirements for your preferred UQ program but need help to meet the English language requirements.

If your overall IELTS score is 5.0 or above (or equivalent), join our EAP or BE classes.

  • Bridging English (BE): study for between 10 and 30 weeks. Then, you can use the final assessment to satisfy your UQ program's English language entry requirements.
  • English for Academic Purposes (EAP): study for between 5 and 45 weeks. Take an approved English language test at UQ College at the end of the course to show you meet UQ's English language entry requirements.

 

EAP Level 3

 Minimum Overall ScoreMinimum Sub Scoresresult
UQ CollegeGrade of 4 in GE Level 2No sub-score lower than C 
IELTS (International English Language Testing Service)5.05.05.5
TOEFL iBT (Internet-based Test of English as a Foreign Language)56S:15, L:12, R:12, W:17 
Pearson4242 
Cambridge154154 

 

EAP Level 4

 Minimum Overall ScoreMinimum Sub Scoresresult
UQ CollegeGrade of 4 in EAP Level 3No sub-score lower than C 
IELTS (International English Language Testing Service)5.55.56.0
TOEFL iBT (Internet-based Test of English as a Foreign Language)70S:17, L:17, R:17, W:19 
Pearson4949 
Cambridge162162 

 

EAP Level 5

 Minimum Overall ScoreMinimum Sub Scoresresult
UQ CollegeGrade of 4 in EAP Level 4No sub-score lower than C 
IELTS (International English Language Testing Service)6.06.06.5
TOEFL iBT (Internet-based Test of English as a Foreign Language)78S:19, L:19, R:19, W:21 
Pearson6060 
Cambridge169169 

 

BE entry and exit requirements for UQ programs that require Academic IELTS 6.5 (no score less than 6.0) or equivalent

 IELTSTOEFLPearsonCambridge
BE 30 weeks5.0,
no sub-score less than 5
56
S:15 L:12 R:12 W:17
42,
no sub-score less than 42
154,
no sub-score less than 154
BE 25 weeks5.5,
no sub-score less than 5
70
S:15 L:12 R:12 W:17
49,
no sub-score less than 42
162,
no sub-score less than 154
BE 20 weeks5.5,
no sub-score less than 5.5
70
S:17 L:17 R:17 W:19
49,
no sub-score less than 49
162,
no sub-score less than 162
BE 15 weeks6.0,
no sub-score less than 5.5
78
S:17 L:17 R:17 W:19
60,
no sub-score less than 49
169,
no sub-score less than 162
BE 10 weeks6.0,
writing 6.0, no other sub-score skill less than 5.5
78
S:17 L:17 R:17 W:21
60,
S:49 L:49 R:49 W:60
169,
S:162 L:162 R:162 W:169

Academic background and requirement

Prerequisites:

Queensland Year 12 (or equivalent) General English subject (Units 3 & 4, C); and one of General Mathematics, Mathematical Methods or Specialist Mathematics (Units 3 & 4, C).

 

GPA:

India: All India Senior School Certificate (CBSE): 65%

China: Gaokao: 70%

The minimum required GPA belongs to Canada: Ontario Secondary School Diploma: 60%

 

Foundation Program:

You will study five courses (subjects) for the entire duration of the Foundation Program, usually two core courses and three elective courses.

For students wishing to progress to undergraduate degrees in the Faculty of Business, Economics and Law (BEL): 

Core courses:

  • Academic English
  • General Mathematics or Mathematical Methods

Three electives are chosen: 

  • Accounting
  • Economics
  • Business Management
  • Research

Career opportunities

  • Corporate communications officer
  • Digital marketing specialist
  • Marketing Officer
  • Marketing Manager
  • Market research analyst
  • Product Manager
  • Public relations officer
  • Retail marketing coordinator
  • Social media manager

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