Develop your analytical skills and enhance your ability to extract value from data.

With a Bachelor of Business (Business Analytics) at Massey University, you’ll develop the skills essential to making informed evidence-based decisions across a wide range of organizational contexts.

Data is everywhere

New data capture and processing tools require business managers who know how to convert data into information. 

Analytics is the key to extracting useful and interesting insights from data.

The Bachelor of Business (Business Analytics) will make you a data analytics professional, with the knowledge and skills to identify organizational data-related problems. 

You will practice with analytics tools and techniques to extract, transform, and analyze data to provide evidence-based solutions for competitive advantage. 

You will interpret big data and use it to build and test business models, and communicate with a wider audience.

Ethical practice is critical while dealing with sensitive data. 

The Bachelor of Business (Business Analytics) will broaden your ability to manage and critique contemporary issues in business analytics including ethics, data sovereignty and governance, privacy, acquisition, and processing.

This qualification exploits the value of data to meet organizational decision-making needs and strategic goals. 

It cultivates hands-on skills (internship) with different analytic tools to enhance data-driven decision-making.  

You’ll gain skills related to identifying data problems and understanding data analytics. 

You’ll help build systems for dynamic data-driven decision-making, and practice data ethics.

• Officially verified copies of Birth certificate/ Current passport, including any residency visa/ Citizenship certificate
• Proof of the name change
• High School graduation certificate
• Academic transcripts
• English Language proficiency
• A statement of any disability or health condition (If Applicable)
• Evidence of any scholarships (If Applicable)

To be admitted to an undergraduate qualification, applicants will need a minimum level of academic achievement from school, or another university or tertiary institution. 

The specific level depends on which country or region of the world they are from.

China:

• Senior High School graduation plus successful completion of one year of bachelor's-level study from a recognized institution; or
• Successful completion of a two-year diploma, or a minimum of two years out of a three-year diploma from a recognized institution; or
• Completed Gaokao with a tier-one score from the related province

India: 

• All India Senior School Certificate (AISSC) Year 12 or Indian School Certificate (ISC) Year 12, with an overall average of 75% and a minimum of 60% in English; or
• Higher Secondary School Certificate (HSC) – State Board Examination in the states of Andhra Pradesh, Gujurat, Karnataka, Maharashtra, Tamil Nadu, and West Bengal, with:
  • an overall average of 85% or higher (with no less than four academic subjects), with
  • a minimum of 70% or above in English.

Foundation qualifications to meet entry requirements

If you don't have the skills or qualifications you need to be accepted into your chosen study, you can do foundation qualifications.

• Foundation Certificate (International)
• Foundation Certificate (International Accelerated)