In Macquarie’s Bachelor of Commerce, you’ll study extensive and integrated foundation units that will orient you to commerce and business.

In today’s competitive, globally connected and data-rich business environment, organisations increasingly rely on consumer and market insights to help spark innovation and inform strategic decisions. 

Insights provide a deep understanding of relevant, actionable, previously unidentified market trends and consumer needs, beliefs, motivations, and experiences. 

Marketers discover insights through qualitative and quantitative methods, tools and analytic techniques grounded in advanced theoretical perspectives.

The Marketing Insights and Analytics major will equip you with the skills to help organisations gain valuable insights from market research. 

These insights allow them to anticipate future consumer needs, identify detrimental trends, forecast market conditions, gauge competition, make informed predictions, and adapt to an ever-changing environment.

Key features

• Undertake professional experiences with leading industry partners (Complete a virtual internship in the first year, an employability unit in the second year and a work-integrated opportunity in the third year.)
• Gain practical skills while actively engaging with the industry and enhancing your career opportunities before graduation.

• Certified copies of Academic/Official Transcripts
• Certified copies of award certificates or completion certificates from previously completed studies
• Certified copies of Language Proficiency (If Applicable)
• Certified copy of Passport or Visa Documents

To apply for an undergraduate program, international students will need to have completed one or more of the following academic qualifications:

• A recognised senior secondary school qualification or university entrance examination, such as the New South Wales Higher School Certificate (NSW HSC) or other equivalent Australian or overseas high school qualification
• A recognised university Foundation course
• A recognised 2 or 3-year Diploma, Advanced Diploma or Associate Degree
• At least one year of a university degree from a recognised institution

Assumed knowledge

• HSC Mathematics Standard 2 or equivalent.

If you don't have the assumed knowledge, you're advised to include a mathematics or quantitative methods elective unit in your first year of study.

China: 

• Gao Kao - Shanghai (out of 660):                       397 (60%)
• Gao Kao - All other provinces (out of 750):         473 (63%)
• Chinese Senior Secondary School (selected schools)  80%
   

India:

• Indian AISSC    70 - 74%
• Indian HSSC     70 - 74%
• Indian ISC        70 - 74%

Iran:

• Iranian Senior Secondary School (from 2019):  Not accepted for Bachelor entry
• Iranian Senior Secondary School (pre-2019): Not accepted for Bachelor entry
   

Foundation and Intensive programs

If you have completed at least a Year 11 equivalent qualification and need additional academic support or further English skills to enter the first year of your undergraduate degree, these programs are for you. 

• Standard Foundation program

The Standard Foundation program is designed for students needing extra academic and English support before they are undergraduate-ready. You need to have completed at least a Year 11 equivalent qualification to apply.

• Intensive program

The Intensive program is designed for students needing extra academic support before they are undergraduate-ready. You need to have completed a Year 12 equivalent qualification to apply.